Monday, 10 October 2016

Horror Movie Marketing

Don't Breathe

In this blog post I will be looking at how the 2016 Horror film 'Don't Breath' was marketed. Many horrors use different marketing to gain a wider audiences, some examples of these are 
  • Trailers
  • Press tours 
  • Magazine advertisement
  • Pranks, publicity stunts and more.

Throughout my research of Horror marketing I think the ways in which I would consider marketing my film would be through some traditional ways (trailers, billboards, word of mouth) but I would also embrace modern ways by using social media to promote. I like the idea that 'Don't Breath' used with the 360 degree video as it attracted a large audience.      

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